Interview with Print Studios: Slot Features, Mechanics & Innovation
Print Studios is one of the hottest names in the slot world right now. Known for clever mechanics, bold design, and a fresh approach to gameplay, they’ve quickly built a reputation for creating slots that stand out from the crowd - like Royal Potato and Holy Hand Grenade.
We caught up with Filip Wargéus, Chief Commercial Officer at Print Studios, to talk about how they build their games, what inspires their team, and why they’re not following the typical industry playbook.
Q. What was the original idea behind Print Studios, and how has that vision changed since the beginning?
The original idea was to build a studio where creativity and quality came first - a space where we could take the time to craft games we genuinely believed in. We wanted to break away from mass production and create something with personality and purpose. That vision hasn’t changed much, but it’s evolved. Today, we’re more strategic, more experienced, and better equipped to scale, but that core ambition - making great games without compromise - still drives everything we do.
Q. How do new game ideas usually start at Print, from data, from team creativity, or somewhere unexpected?It’s usually a mix.
Sometimes it’s from data - identifying a mechanic players are responding to, or a gap in the market. But more often, it starts with a creative spark from the team. A visual idea, a gameplay twist, or a theme that makes us curious. We like to stay open to the unexpected!
Q. In your About Us, you say a game is only as good as its weakest link. How do you make sure everything - art, math, mechanics, sound - stays in sync?
It comes down to collaboration and process. Our team work closely from day one, so math isn’t an afterthought to visuals or vice versa. We treat the game as one holistic experience, where every element supports the core idea. If the mechanics are intense, the audio and visuals have to match that energy. We iterate a lot, and we’re honest with each other - if something’s not working, we fix it.
Q. You don’t make branded, seasonal, or trend-chasing slots. Is that a creative decision, or part of a bigger plan?
It’s both. Creatively, we want to build games that stand the test of time - not ones that burn bright and fade fast. From a strategic point of view, it’s about long-term value. A good original game will keep performing year after year. We’d rather invest in building our own IP than rely on trends that might not be relevant in six months.
Q. Who is your target audience - are you building games mainly for experienced slot players, or trying to reach a wider crowd?
Our primary audience is experienced players - people who know slots, understand volatility, and are looking for deeper gameplay. But we’re not exclusive. We want our games to be accessible to curious newcomers too. It’s a balance between complexity and clarity - layered design that rewards experience but doesn’t alienate new players.
Q. Do you design with certain markets or regions in mind, or do you aim to build something that works everywhere?
We’re always aware of regional preferences - math models, themes, even UI expectations can vary. But our aim is to create games with universal appeal. Great mechanics, strong visuals, and a solid user experience translate across markets.
Q. If you had to pick the top 3 games that represent the “Print Studios identity” best, which would you choose, and why?
- Royal Potato – It’s weird, it’s unexpected, and it works. That blend of humour and high-volatility gameplay really sums us up.
- Out of the Ice – A great example of our art direction and world-building, paired with layered, evolving gameplay.
- Holy Hand Grenade – Bold visuals, math, and that perfect tension between chaos and control. It’s a statement piece for us.
Q. Your games mix serious, intense design with fun and humor. How do you find the right tone for each one?
Tone is everything. We look at the game’s core mechanic first - how it plays, how it feels - and the tone often emerges from that. Some games demand atmosphere and intensity; others invite absurdity or lightness. We don’t force humor, but we also don’t take ourselves too seriously. That balance - between craft and playfulness - is part of who we are.
Q. Has there been a project or feature that didn’t work out the way you expected, and what did you learn from it?
Absolutely. Early on, we had a feature that looked great on paper but didn’t translate well in gameplay - it was too complex. We learned the importance of pacing. It’s not enough for a feature to be clever; it has to feel good to play. That lesson shaped how we prototype and test now.
Q. If there’s one thing you’d change about the slot industry right now, what would it be?
More originality. There’s a lot of cloning and short-term thinking, which makes it harder for innovation to shine. We’d love to see more studios taking creative risks and building strong identities - not just chasing what’s already proven.
Q. What can players expect from Print Studios in the near future - any exciting plans or upcoming games you can share?
We’ve got some really exciting releases lined up - new mechanics we’ve never explored before, and a couple of bold themes that take us into fresh territory. Without spoiling too much, we’re leaning even more into what makes Print unique: high-impact gameplay, standout art direction, and experiences that feel genuinely different. Watch this space.
James is a casino games expert on the Playcasino.com editorial team. With many years of professional experience at a leading casino game development company and a passion for playing casino games, James has become a true expert in slots, blackjack, roulette, baccarat, and other games.
James uses this expertise to provide reliable, insider advice through his reviews and guides, breaking down the game rules and offering tips to help you win more often. Rely on James's extensive experience for expert advice on your casino play.
